Senior Business Analyst · IT Consultant · Zürich, CH
The Swiss Army Knife
of Digital Transformation bridging business, data & technology.
Senior Business Analyst & IT Consultant. I design and ship digital transformations end-to-end from requirements engineering and data architecture to CRM, cloud and delivery across 15+ countries over the last decade.
Three modules. One operating system.
Business Analysis
Requirements engineering, BPMN process mapping, UAT and stakeholder orchestration. I translate fuzzy business intent into engineerable specs and a roadmap leadership can defend.
Data & CRM
Data architecture, lineage and integration across enterprise CRMs and warehouses. Turning fragmented systems into a clean signal C-levels can act on.
Project Delivery
Orchestrating complex CRM, cloud and e-commerce migrations end-to-end. RFPs, SoWs, governance, on time, on scope, with operational handover.
Twelve years. Eight nodes.
- 2024 — 2025
IT Business Analyst
L’Occitane en Provence
BA / DATABA / DATA- ›Automated SQL data quality controls in Snowflake and corrected 500k records.
- ›Global CRM support (L1–L3) via ServiceNow, incident volume down >50%.
- ›Authored data specs & user stories for a Master Data Management rollout.
−50%incidents - 2022 – 2023
Cloud Delivery Manager
Cloudreach
PM / CLOUDPM / CLOUD- ›Greenfield healthcare data project AWS Data Lake ingestion and Power BI delivery.
- ›Built a consulting enablement program for 20+ corporate trainees.
20+trainees - 2020 – 2021
BA · CRM Consultant · Technical PM
BEE Digital
BA / CRMBA / CRM- ›Centralised KPI dashboard on Databox unified performance across clients.
- ›End-to-end data flows and integration specs for HubSpot & Salesforce migrations.
- ›Trained Google partner orgs on CRM governance and data quality.
1×single source - 2019 – 2020
CRM & E-commerce PM
Stöckli Swiss Sports
PM / CRMPM / CRM- ›Rearchitected data flows and APIs unlocked advanced marketing automation.
- ›Re-architected Sales Cloud models with SQL data extensions feeding Marketing Cloud.
↑automation - 2018
Scrum Master
Globus
AGILEAGILE- ›Guided team through Agile transformation ceremonies, roles and delivery rhythm.
1team scaled - 2017 – 2018
e-Commerce PM
Odlo International
PM / DATAPM / DATA- ›GA4 analysis and recommendations to COO, contributed to +60% conversion rate.
- ›Led e-commerce migration, +50% revenue, +60% conversion.
+60%conversion - 2015 – 2017
Digital Marketing Manager
SKINS
MARKETINGMARKETING- ›Optimised digital journeys across SEO, referral and inbound for sustained growth.
20%growth - 2012 – 2015
Project Manager
Foundation IdéeSport
PMPM- ›Led two social-impact projects with a 25 person team, youth engagement, prevention.
25+team
Operating in seven tongues.
“Learning another language is not only learning different words for the same things, but learning another way to think about things.”
Certified across the stack.
Get in touch
Let’s wire up the
next transformation.
Available for senior BA, CRM/data and delivery missions across Switzerland and remote EU. Book a short 15 minute intro.